December 4, 2012

Odonil Room Freshener Enters Gel Market; Signs Cine Star Samantha As New Brand Ambassador

Press release

New Delhi

Odonil Room Freshener Enters Gel Market; Signs Cine Star Samantha As New Brand Ambassador

Tuesday, December 04, 2012

Bangalore, December 03, 2012: Odonil, the leading home and air freshening brand from the House of Dabur, today announced the launch of Odonil Good Living range of refreshing air freshening gels. The company also signed South Indian cine star Samantha Ruth Prabhu as the new face of Odonil.

The new Odonil Gel will be available in four natural fragrances – Soothing Jasmine, Enamoring Lavender, Charming Citrus and Mystic Rose. With this launch, brand Odonil is establishing itself as the complete air refreshing expert, offering a variety of air care solutions for every space in your homes, said Dabur India Ltd Category Head-Home Care Mr. Rohit Gupta.

“In view of the changing lifestyles of consumers and to meet the modern day need for convenience, Dabur has now introduced the new Odonil Gel. This new introduction from Odonil is meant for the living spaces in the home, such as drawing & living room, and is also equally convenient for use in cars as a natural air freshener. This attractive pack can be placed on a table or shelf, or conveniently hung on the wall,” Mr. Gupta said.

The new product will be available across the country in both modern trade as well as general trade outlets. “Odonil Gel provides superior bloom with a unique option to open & shut flow. Odonil Gel’s fragrant gelling agents with active ingredients evaporate on contact with air, masking any bad odour and giving a continuous long-lasting fragrance. It comes in an attractive and convenient new pack with a unique fragrance control feature. Each of the fragrances of Odonil Gel has been carefully chosen to create a truly distinctive and memorable experience. This launch will further consolidate Odonil’s position as the leader in the air freshener market,” he added.

Announcing the signing of Samantha as the new brand ambassador, Mr. Gupta said: “Odonil is today a leading brand in the air freshener market and is the most preferred choice for the modern Indian woman to not just make her living place smell good but also feel good. We feel that Samantha would surely be able to connect and more effectively communicate the brand’s benefits with the consumers.”

About Odonil

Want to keep your family in the best of their moods? Use Odonil Air Fresheners, which are today available in 'Block' as well as 'Room Freshener Spray' formats. Odonil Blocks are small space fragrancers which can be used in your bathrooms, cupboards etc. They are also available in easy-to-use & convenient packaging, such as 'Hanger Pack', 'Net Pack' and 'Dispensers'. Odonil Room Freshener Sprays can be used anywhere in your home. Just spray it and transform the mood of your family members.

About Dabur India

Dabur India Limited is one of the leading FMCG companies in India. Building on a legacy of quality and experience for over 127 years, Dabur is today India's most trusted name and the world's largest Ayurvedic and Natural Health Care Company. Dabur India's FMCG portfolio includes five flagship brands with distinct brand identities -- Dabur as the master brand for natural healthcare products, Vatika for premium personal care, Hajmola for digestives, Real for fruit-based drinks and Fem for fairness bleaches & skin care.

For Details :

Mr. Byas Anand Corporate Communications Dabur India Limited PH:- 95120-3982000, 3001000 extn 2101/2547 Fax: 95120-4374935 Email:corpcomm@dabur.com

For Further Information, Contact:

Contact

Telephone no.

Reach us on

Facebook

/DaburIndia

Twitter

Newsletter And Subscription

Knowledge is knowing, or Knowing where to find out.

We are here to provide you information on everything about Ayurveda and Healthy living. Subscribe to stay updated.

Online Dispute Resolution

Online Dispute Resolution (ODR)

Caution Notice

This is to notify the trade and public at large that DABUR INDIA LIMITED, (hereinafter referred to as “DABUR”), a Company incorporated under the Companies Act, 1956 having its Registered Office at 8/3, Asaf Ali Road, New Delhi – 110002 and Corporate Office Kaushambi, Ghaziabad – 201 010 (UP) INDIA, being manufacturers of wide variety of products including ayurvedic medicines, food, herbal, home care, personal care products and exclusive owners of all intellectual property rights.

Dabur Celebrate Life is a registered trademark of DABUR INDIA LIMITED.

Our attention has been drawn by certain members of the public that they have received communication(s) through e-mails/websites/telephonic calls/SMS for appointment as distributors of DABUR. We understand that certain unscrupulous person(s) has been demanding cash deposit(s) in certain specified bank(s) before such appointment. These people are also unauthorizedly using the name, trademarks and logo of DABUR with a view to tarnish the reputation of DABUR. They normally provide some similar website name to deposit the application form. On accessing the website, they force you to pay the online payment for submitting the form or they provide some bank details to deposit the payment. This is not the practice of DABUR or its group companies. So, please desist from doing so.

Similarly, we also came to know that some third parties are issuing the fake appointment letter for the confirm job in DABUR or in its group companies against some money. Please be aware of such fake appointment letter issued by deceptively similar company names and please note that these companies are not registered companies under the Companies Act 2013 and not having any relationship with DABUR and its group companies.

Please take note that DABUR or its group companies are not in any way connected/associated with these emails / phone call / SMS or websites and therefore cannot be held liable for the actions of either the perpetrators or their victims. DABUR or its group companies don’t charge money from the candidates by any mode. The public in general are also advised not to be attracted or lured by any of their communication which solicit payments and promise products or jobs.

DABUR is only dealing with trade through www.dabur.com and any person claiming themselves to be taking order for the supply of DABUR products via phone/online may be cheating with you. DABUR shall not be responsible for any order placed other than on our official website www.dabur.com

We urge the public not to be misled by such communications purportedly made by DABUR including through e-mails/WhatsApp messages/online mediums. Anyone dealing with such fake calls/websites, etc. would be doing so at his / her own risk and DABUR shall not be held responsible for any loss or damage suffered by such persons, directly or indirectly.

Should you require any further information or otherwise of such communications which you may receive, you are requested to please get in touch with our official e-mail address: corpcomm@dabur.com or our aforesaid address.