newu – Dabur’s Retail Subsidiary – Enters Bangalore, Faridabad

Wednesday, May 14, 2008

Opens 3 new stores in one week with outlets at RMZ Infinity Technology Park, Bangalore, Brigade Road, Bangalore and Crowne Interiorz Mall, Faridabad

Outlets have over 14,000 products under one roof

Introduces Private Label & Exclusive brands to India.

 

New Delhi, May 14th, 2008: Dabur India Ltd’s retail subsidiary, H&B Stores Ltd, today announced its rapid expansion in India with the simultaneous opening in one week of three ‘newu’ branded beauty, health and wellness retail outlets across Bangalore and Faridabad. These outlets have over 14,000 international and domestic beauty, health and wellness products under one roof adding an additional 5,000 sq.ft. to the business in store sizes ranging from 800 sq. ft. to 3,000 sq.ft

 

Besides offering customers a large choice of leading international and national beauty and health brands in categories as diverse as personal care, baby care, fashion accessories and male grooming, these newu outlets also mark the introduction of exclusive product imported by newu as part of their private label development program which will continue to expand over the coming weeks and months providing the Indian customers with new and exciting beauty & health products at competitive prices.

 

The two outlets in Bangalore are located at Brigade Road and RMZ Infinity Technology Park, while the Faridabad newu store is situated in the upmarket Crown Interiorz mall. “The opening of our flagship newu stores in Bangalore and Faridabad is part of our commitment to rapidly expand our presence in the Indian market and offer customers greater choice of products. With consumers becoming more aware of the latest and the best beauty & health products available across the globe, we are confident that the newu stores -- with the widest product selection and superior shopping experience -- will be the preferred choice of customers. The products are backed by an unparalleled customer care programme that further reinforces our commitment to bring an international and never-before shopping experience to India,” newu Chief Executive Officer Mr. Peter Baker said.

 

Special emphasis has been given to merchandise display to create a stunning visual effect, added Mr. Graeme Fraser, Head-Sourcing, Buying & Merchandising, newu. “The store’s ‘tone and manner’ has been created to provide customers in Bangalore and Faridabad with a ‘total shopping experience’ -- an organized and modern interior offering a relaxed, soothing ambience for customers to discover a new world of beauty, health and wellness, in their own time. Despite the superior shopping ambience, all products at the newu stores are sold either at MRP, or -- if on promotion -- lesser than MRP,” 

 

H&B Stores Ltd is rapidly expanding its presence in the organised retail market throughout India, with a presence in both high streets and quality malls. In the coming weeks and months, newu will be opening fresh retail stores in Delhi/NCR, Hyderabad and Bangalore as well as opening up in new markets for the concept in Chandigarh and Ludhiana.

 

 

H&B Stores is a wholly-owned subsidiary of Dabur India ltd and will operate a pan-India chain of Beauty, Health & Wellness retail outlets under the brand name ‘newu’. The stores will offer a range of health, beauty and consumer products, under one roof.

 

Corporate Communications Dabur India Limited PH:- 95120-3982000, 3001000 extn 2101/2547 Fax: 95120-4374935 Email:corpcomm@dabur.com