Monday, February 04, 2013
- Dabur and Fortis Healthcare concludes Dabur Chyawanprash Immune India School Challenge 2012
- Delhi Minister for Education and Social Welfare felicitates the winners
- Director of CBSE lauds the health initiatives by schools
New Delhi, Feb 3, 2012 : Dabur Chyawanprash, the flagship health supplement brand from the House of Dabur, today released the first-ever list of India's Most Healthy & Immune Schools at a function held at Hotel Lalit in New Delhi. The list was unveiled by Ms Kiran Walia, Minister, Education and Social Welfare, Govt of NCT of Delhi in presence of Dr Sadhana Parashar, Director (Academics), CBSE and Mr Sunil Duggal, CEO, Dabur India Ltd.
The top three most immune and healthy schools identified from the participating schools are – Amity International School, Saket, Delhi; La Martiniere Girls College, Lucknow and Laxman Public School, Delhi. The detailed list of top 50 most healthy and immune schools of India is attached herewith.
The list of top schools from participating schools, which was prepared following a 3-month long joint health and hygiene check-up drive , marks the culmination of Dabur Chyawanprash's mega health awareness drive -- Immune India School Challenge 2012. The function was attended by the principals and students of the top schools. The Immune India campaign also sought to identify and reward the most immune students of each of these top schools. These students termed as Dabur Chyawanprash Immuno Champs were also presented awards in the function.
As part of the Dabur Chywanprash Immune India School Challenge 2012, Dabur Chywanprash joined hands with Fortis Healthcare and reached out to schools across India seeking participation for this mega initiative to identify and recognize the healthiest schools of the country. A variety of media, including direct contacts, digital, print and television, were used to reach out to the schools. Following this, principals of around 1,500 schools were approached over 3 months, for enrolling their schools in the campaign and obtaining data on various parameters like attendance of the students, medical facilities available in the school, drinking water facility, basic health and hygiene standards, sanitation facilities etc. and rated accordingly.
In the second phase, a team of doctors from Fortis visited the shortlisted schools to conduct a health check-up of the students from class 4 to 6 and finalise the ratings accordingly. At the end of the mammoth exercise, the team of health experts prepared the list of top Schools of India for the year 2012, amongst the participating schools.
Elaborating further on the initiative, Mr K K Chutani, Executive Vice President, Dabur India Ltd. said, "Today's fast-paced and highly competitive lifestyle, increasing pollution levels, epidemics like dengue, unhygienic food & water are all taking a toll on our health. A strong immune system helps protect from a host of diseases and recurring ailments. However, most of us do not have a strong immune system and hence are susceptible to diseases. This is especially true for children since their immune system is still developing and hence they can be more vulnerable. In this backdrop, Dabur Chyawanprash -- being one of the leading healthcare brands in the country – has taken up the responsibility to drive awareness on the need for immunity especially amongst children, the future of the country through the Immune India campaign. Recognizing the fact that schools play a paramount role in shaping a child's future since they are the primary caregivers during the formative years, the Immune India campaign is focused on schools. For the last few years through the Immune India campaign we have been reaching out to schools across the country to educate students & teachers on the need for immunity. This year we have taken the dream of an Immune India a step further with the Dabur Chyawanprash Immune India School Challenge through which Dabur Chyawanprash with our wellness partner, Fortis, has identified and recognized the healthiest schools"
The Top 3 schools were given laptops worth Rs 5 lacs, Rs 3 lacs and Rs 2 lacs respectively and each of the Immuno Champs from the top 50 schools were awarded with a tablet computer.
Dabur India Ltd is one of India's leading FMCG Companies. Building on a legacy of quality and experience for over 127 years, Dabur is today India's most trusted name and the world's largest Ayurvedic and Natural Health Care Company. Dabur India's FMCG portfolio includes five flagship brands with distinct brand identities -- Dabur as the master brand for natural healthcare products, Vatika for premium hair care, Hajmola for digestives, Réal for fruit-based beverages and Fem for fairness bleaches & skin care.
For Details :
Mr. Byas Anand Corporate Communications Dabur India Limited PH:- 95120-3982000, 3001000 extn 2101/2547 Fax: 95120-4374935 Email:firstname.lastname@example.org