Jul 06, 2019

Dabur lends Health Support to Warkaris during the Pandharpur Yatra

Press release


Health Camps organized en-route for devotees during their Yatra

Pune, July 6th 2019: The world’s largest Ayurvedic products maker Dabur India Limited today announced a mega social initiative by organizing Ayurvedic Health Camps for Waari Yatris en-route their holy journey for reach the temple town of Pandharpur, to have a glimpse of Lord Vitthal. Special Health Camps  being organized at the various places to these yatris which will offer services like Health checkups, Ayurvedic foot and back massage through Dabur Rheumatil oil. Apart from this, Ayurveda vans has also been deployed, offering mobile health care services to these devotees.
Ayurvedic doctors have been stationed at these camps, offering curative, preventive and promotive healthcare services to the millions of pilgrims during the Yatra. Wari yatra of pilgrims known as Pandharpur Ashadi Ekadasi Waari Yatra culminates at Pandharpur in Solapur district in south Maharashtra situated on the banks of the Chandrbhaga River Pandharpur is main center of worship of the deity Vithoba a local form of Vishnu. “Dabur is committed to its motto of being dedicated to the Health & Well-Being of every household. We are excited to be a part of this social cause. This unique initiative seeks to ensure a safe journey and effective health care for the devotees during their Yatra." Dabur India Ltd Ethical Marketing Head- Dr. Durga Prasad said.
 “With our strong 135-year-old heritage, we feel privileged to take care and make elaborate arrangements for the movement of ‘warkaris' during the yatra, which attracts over 2.5 million devotees from all over the country.  Under this initiative, we will provide free samples of our Ayurvedic products to take care of health during their yatra,” Dr. Prasad added. 
About Dabur India Ltd.
Dabur India Ltd is one of India's leading FMCG Companies. Building on a legacy of quality and experience for over 133 years, Dabur is today India's most trusted name and the world's largest Ayurvedic and Natural Health Care Company. Dabur India's FMCG portfolio includes five flagship brands with distinct brand identities – Dabur as the master brand for Natural Healthcare products, Vatika for Premium Hair Care, Hajmola for Digestives, Réal for Fruit-based Beverages and Fem for Fairness Bleaches & Skin Care.

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