Sep 24, 2013

Dabur Launches Indias First Oral Health Portal

Press release

New Delhi
Dabur Launches Indias First Oral Health Portal
Tuesday, September 24, 2013
New Delhi, Sept 24, 2013: Moving forward on its commitment to problem-free healthy teeth for every consumer, India's largest Natural Oral Care products maker Dabur India Ltd today announced the launch of a first-of-its-kind standalone oral health portal, The portal will be a one-stop shop for all your oral hygiene needs, right from providing natural solutions for a variety of dental problems like toothaches, cavities, bad breath, Gingivitis etc, to providing information about natural kitchen ingredients for dental care.
"Good preventive dentistry and knowledge of oral health care can help prevent a variety of common ailments like cavities, Gingivitis etc, keeping your smile healthy. There is no single platform available today were consumers can seek answers to their various oral health concerns at their convenience. is an interactive website that has been developed after extensive consumer research and is aimed to help bridge this gap. We will not just be enhancing our engagement with consumers but also inform them on oral hygiene management and address their queries,” Dabur India Ltd Marketing Head-Oral Care Mr. Rana Banerjee said.
“All the features and sections on have been developed basis consumer feedback. Increasingly, consumers are today going to the internet to seek answers for their queries on basic oral health as also information on dentists in their neighbourhood. This portal gives them access to all this information. In addition, it features blogs by leading dentists, information on common dental ailments, natural oral care techniques and dental cosmetics, to name a few,” Mr. Banerjee said.
The blogs from leading dentists will address specific issues and offer information that’s much sought after by and are highly useful for people across age groups. The first blog on this portal, for instance, speaks about the importance of baby teeth and proper dental care tips.
The ‘Dental Care by Nature’ section of the portal will also provide information on some of the common dental problems that people face, the symptoms to identify particular ailments and the best natural prevention techniques & remedies. The ‘Dental Solutions’ section of the portal will also provide information on Dental Treatments and Dental Cosmetics like Enameloplasty, Braces & Dentures and proper techniques. It will also offer tips on post-procedure care to ensure best results.
“We will also have a Dentist-On-Call on the portal to address any specific queries that visitors may have, besides helping them find the nearest dentist in their city. offers everything that will help take better care of your smiles. Apart from the fact that it is navigable and loads easily, also comes with a simple, clean layout for easy and fast searching of information on specific dental problems like Toothaches, Tooth Decay, Cavities, Bad Breath, Tooth Sensitivity, Gingivitis, Brittle Teeth, Fluorosis, Periodontitis etc.
Dabur has laid out a roadmap for the portal and plans to soon begin online sales of its various oral care products through
For Details :
Mr. Byas Anand Corporate Communications Dabur India Limited PH:- 95120-3982000, 3001000 extn 2101/2547 Fax: 95120-4374935


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