Value Creation Model

Inputs

Financial Capital

  • 10,801 Cr Shareholder Funds
  • 48 Cr in Tech Upgrades
  • 31.5 Cr in Sustainability Investments

Manufactured Capital

  • 12 manufacturing locations in India
  • 414.87 Cr Capex (standalone) and ₹636.95 Cr Capex (Consolidated)
  • Upgraded PET & CSD lines
  • Robotic automation

Intellectual Capital

  • 24 patents
  • 15 new products
  • New beverage innovations
  • 45.64 Cr R&D spend

Human Capital

  • 5,341 employees
  • 10.2 Training hours per Full-Time Employee (FTE)
  • 25 nationalities
  • 109,605 OH&S training hours
  • Expanded DEI efforts
  • 360° feedback systems

Social & Relationship Capital

  • 3.61 Million beneficiaries
  • 37.27 Cr CSR spend
  • 105% plastic waste processing
  • Consumer grievance redressal
  • Stakeholder engagement

Natural Capital

  • 11,75,585 KL water consumed
  • 332,275 MT input material
  • 7,97,933 GJ energy & 4,85,442 GJ renewable consumed
  • 87% recyclable packing material
  • Expanded LCA to ~80% of Turnover

Added Value

Values & Principles

  • People Development
  • Ownership
  • Integrity
  • Consumer Focus
  • Innovation
  • Passion for Winning
  • Team Work

Enabling Behaviours

  • Faster & Agile: Digitised warehousing (SAP WMS), agile value chain realignment with new partners in Indore and Guwahati
  • Future Focus Achieved ~85% water positivity and 61% renewable energy use well ahead of public targets
  • Tech & Data Driven Implemented IIOT, SCADA, RPA, and a company-wide data lake to enhance decision-making and efficiency
  • Entrepreneurial: Backward integration for herbs and honey, vendor diversification, Real Zero beverage innovation
  • Execution Excellence 905+ safety/ environment Kaizens; multi-site automation and infrastructure upgrades completed
  • Respect Maintained high local hiring ratios (up to 93%); enhanced DEl initiatives and 360° feedback system
  • Fearless Approach Rapid piloting of new formats (e.g., EV/CNG logistics, Real Zero), de-risking seasonal and regulatory challenges

Outputs

70 bps
improvement in OEE in FY 2024-25 to 77.7%
61 %
renewable energy
~85
%
water positivity
9
patents filed in
FY 2024-25
31 %
reduction in workplace incidents
13.5 %
managerial diversity
Maintenance of plastic positivity
LCA leading to deeper insights into environmental impact across value chain

Outcome

Linked Capitals FY 2024-25 Highlights Alignment with SDGs
Intellectual; Social
Ayurveda-based, transparent product offerings reaching 120+ countries.
Natural Capital; Manufactured
~2,100 tonnes CO, avoided via logistics decarbonisation.   
Natural; Financial
~85% water positivity achieved; 30% water intensity reduction   
Natural; Social
13,191 acres under sustainable MAP cultivation; biodiversity risk mitigated.   
Human; Social
High local employment ratios (up to 93% in key units)
Human; Manufactured
All-women production line scaled (>2.5 million packs/year).
Human; Manufactured
"Zero Fatality" workplace maintained.
download-pdfAnnual Report 2024-25