Online First

Dabur introduces

Online First

The pandemic has led to a shift in shopping behaviour of consumers with the propensity for online shopping increasing.

In the post-COVID world, e-commerce has emerged as the most-preferred contactless method of making purchases, among consumers. Our e-commerce business has grown by almost 2x and has a saliency of over 6% as compared to 2.4% in 2019-20. With the second wave of the COVID pandemic leading to localised lockdowns in some parts of the country, e-commerce is expected to continue to grow.

Targeting this emerging trend, Dabur launched a series of new products exclusively for online markets. Some of these products, co-created with online retailers, continue to be exclusively available only in the e-marketplace while others have been introduced in Modern Trade outlets too during the year.

Dabur Vatika Naturals range of 4 hair oils

  • Spanish Olive Hair Oil
  • Moroccan Argan Hair Oil
  • Bringhraj Hair Oil
  • Aloe Vera Hair Oil

Dabur Vatika Select premium shampoo range of 4 products

  • Coconut Milk Extract Shampoo
  • Moroccan Argan Oil Shampoo
  • Red Onion Black Seed Oil shampoo
  • Apple Cider Vinegar shampoo

Dabur Baby range with 8 products

  • Dabur Baby Oil
  • Dabur Baby Wash
  • Dabur Baby Cream
  • Dabur Baby Shampoo
  • Dabur Baby Daily Moisture Lotion
  • Dabur Baby Moisturizing Wipes
  • Dabur Baby Talc-Free Powder
  • Dabur Baby Gentle Nourishing Soap

Dabur Pure Herbs range of single herb tablets

  • Dabur Pure Herbs Immunity Booster Ashwagandha Tablets
  • Dabur Pure Herbs Health Booster Amla Tablets
  • Dabur Pure Herbs Immunity Booster Giloy Tablets
  • Dabur Pure Herbs Immunity Booster Haldi Tablets
  • Dabur Pure Herbs Respiratory Health Tulsi Tablets

Hommade range of Chutneys

  • Rajasthan ki Garlic Chutney
  • Dilli ki Hari Chatpati Chutney
  • Kalonji Tamatar ki Chutney

Dabur Vedic Suraksha Tea range of herbal teas

  • Green Tea
  • Black Tea
Dabur Apple Cider Vinegar
Dabur Organic Apple Cider Vinegar
Dabur Organic Honey
Dabur Himalayan Forest Honey
Dabur Cold Pressed Mustard Oil
Dabur 100% Pure Cow Ghee
Dabur Red Pulling Oil
Odomos Mosquito Racquet
download-pdfAnnual Report 2020-21